Awards

The German Design Award Winner 2024 in the category “Excellent Communications Design / Corporate Identity”, awarded by the German Design Council, marks a significant milestone for the rebranding of the POLYTOP brand. Having already won the German Brand Award 2023, the project now receives further recognition at the highest level. The award-winning design features include the new logo, the new corporate design, the new product design with its color system, the new website, new digital media and the new holistic packaging design.

The German Design Award 2025 in the category “Excellent Communications Design / Corporate Identity”, awarded by the German Design Council, is a significant success for the rebranding of FMB Machinery. This project marks a milestone in the repositioning of the brand and honors the comprehensive measures taken to modernize and strengthen FMB’s market presence in the field of industrial automation.

Particular recognition went to the clear, technology-oriented corporate design, which embodies the brand’s technical expertise and reliability through isometric elements and an innovative grid design. The new logo, which visualizes the values of precision and progress, the modern product design with clean lines and functional details, and the user-friendly, responsive website, which guides users intuitively through FMB’s product world, were also recognized.

In addition, the consistent visual communication on digital platforms was highlighted, presenting FMB as a reliable partner for innovation and automation. The introduction of a modern color palette with accent colors such as “Electric Lime” and the unique imagery with “Dynamic Lines” and precise 60-degree angles round off the new look and make the brand unmistakable across every channel.

This project highlights FMB’s competencies and focuses on a forward-looking visual identity that reflects technology, precision and user-friendliness across all applications and media.

Awarded by the German Design Council: every year the German Design Award honors outstanding design and communication work. In 2026, kreativbox is once again among the winners.